Author Archives: Gideon Rosenblatt

Gideon Rosenblatt writes about the impact of technology on people, organizations and society at Alchemy of Change. He is a technologist with a background in business and social change. For nine years, Gideon ran Groundwire, a mission-driven technology consulting group, dedicated to building a more sustainable world. Prior to that, he spent ten years at Microsoft in various marketing, product development and management positions, where he developed CarPoint, one of the world's first large-scale e-commerce websites. Gideon was raised in Utah, lived and worked in Japan and China for several years, and now lives in Seattle with his wife and two boys. More details on Gideon here.

Google+ Hints at a Social Media Marketing Revolution

Google+ pushes better engagement with "permission marketing" principles.

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Radical Connectedness and the Evolution of Business

From the self-reliance of yesterday to the radical connectedness of today.

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Alchemy of Change Weekly Links (weekly)

Corporation 20/20 – Designing for Social Purpose What is the core purpose of the corporation? How should it be designed to seamlessly blend sustainability  into its design, ownership, governance, strategy and practices? Corporation 20/20 is an international, multi-stakeholder initiative that seeks to answer these questions. Its goal is to develop and disseminate a vision, pathway for the 21st century corporation in which social purpose ...

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The Heart of the Occupation

Like new-born hearts, beating and radiating from many locations and in all directions, the Occupy Movement is reframing our environmental and social problems as the symtoms of one root cause: the concentration of wealth and its corruptive influence on business and government. The vibrancy of this movement is giving courage to many, and may even shift the way the Tea Party thinks about the real problems now facing America.

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Alchemy of Change Weekly Links (weekly)

What is HTML5, and why it will save the web from itself HTML5 is designed to fix all those problems in one grand transition to a massively overhauled version of the web’s most popular language: HTML. The new version makes media — especially video — into a first class citizen, allowing it to be streamed natively without fiddling with plug-ins or rifling ...

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An Exercise in Balancing Engagement

Many of you know that I write a lot about engagement and think about it as "the process of building relationships with people and putting those relationships to work to accomplish some goal." This exercise is designed to help you better balance this tension between tasks and relationships.

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Alchemy of Change Weekly Links (weekly)

The Zombie map of the world | News | guardian.co.uk What happens when you ask Google Maps for the location of zombies around the world? I’ve always seen our fascination with zombies as a kind of metaphor for feelings of alienation – you know the kind that tend to come with the trappings of modern life. That’s why I found ...

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Keeping Wall Street Like Cairo, Not London

What we are seeing in Occupy Wall Street and related events around the country is our youth, at least some small segment of it, telling us that everything is not alright. They are telling us that our social fabric is stretched to a dangerous point of fraying.

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Alchemy of Change Weekly Links (weekly)

Small-Town Gossip Moves to the Web, Anonymous and Vicious – NYTimes.com The same Web sites created as places for candid talk about local news and politics are also hubs of unsubstantiated gossip, stirring widespread resentment in communities where ties run deep, memories run long and anonymity is something of a novel concept. A generation ago, even after technology had advanced, ...

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Netflix Explodes Its Customer Goodwill

Netflix is slowly exploding all its goodwill with customers, through a series of decisions on pricing and reshaping its service offerings. It's been a bad six months for the company, and I don't see things turning around for them again for a while ... if ever. It's too bad. It's a good company that just made some bad decisions.

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