Tag Archives: Facebook

In Connection We Trust

I just got back from a few days down at The Internet Identity Workshop (IIW) in San Jose, thanks to some coaxing from my friend, Kaliya Hamlin. In this post, I thought I’d share some observations from the trip on the future of the web – and the future of society. A Growing Interest inTrust The issue of online trust is very ...

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The Biology of Organizational Intelligence – It’s People

Membranes are people too

People are what connects an organization to the world around it.

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How to Better Target Your Tweets on Twitter: “Tweet to List”

Tweet Me Right

Like many of you, I use Twitter to help get the word out on things I’m writing about or things I find interesting. The problem is that I have lots of different interests and not everyone who follows me on Twitter cares about all those interests. Some people care about sustainability, but not social networks. Some care about CRM but ...

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What’s Really So Cool About the “Color” Network?

An ambitious new social photo-sharing service just launched. It’s called Color, and it’s getting a lot of attention for a few reasons. First, it’s a pretty cool idea. Second, it’s got some well-known entrepreneurs behind it. Third, it raised a lot of money - $41 million from some well-known VC funders. In fact, many are scratching their heads, wondering why Sequoia Capital, ...

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3 Principles of “Friend Discovery” Social CRM

As I talked about in my last post, “Friend Discovery” is a concept for a new branch of Social CRM. Friend Discovery connects the Customer Relationship Management (CRM) database in an organization with the social networks of its customers and other stakeholders. You’ll definitely want to read that first post before reading this one – otherwise, this won’t make much sense. ...

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“Friend Discovery” Revolutionizes How Organizations Collaborate

Social CRM is the Intersection of CRM and the Social Graph

Friend Discovery connects an organization's CRM database with the social networks of its customers. That helps customers connect with friends who also care about the organization's work - and that's a game-changer.

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Re-Inventing Collaboration: CRM as Social Technology

But is it?

The systems we use to manage our relationships eventually transform into the systems we use to collaborate with those relationships.

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Batman Complicates the Netflix-Facebook Relationship

Managing a relationship between Netflix and Facebook was already complicated enough – but now Batman’s come in and mucked everything up. Under a just announced deal, Warner Bros. will be making selected movies available for digital rental on each film’s respective Facebook page. The Warner-Facebook relationship starts today with “The Dark Knight.” That’s right, you’ll be watching movies on Facebook. Holy ...

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Netflix’s Tricky Dance with Facebook

Netflix is going to get more social, with deeper integration with Facebook - and it's going to be a tricky dance. Don't get me wrong; Netflix has to do this to stay competitive. It just needs to be very careful about how it negotiates the service's points of interaction with Facebook's social graph. As our shared movie viewing experience deteriorates with the proliferation of digital devices, people are going to look for other ways to connect socially through movies. So getting this social layer right truly is important for Netflix.

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“Third-Order” Engagement

Customers and partners engaging other customers and partners.

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