Category Archive: Social Media & Information Technology

Defining What Social Means in Business

The Battle to Define “Social Business”: A David and Goliath Story.

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Week in Review: May 21, 2012

Seven ideas on meaningful work, myth, mobile computing, philanthropy, and networks.

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Week in Review: May 14, 2012

Four mini-posts on: Google’s new ‘knowledge graph” and the semantic web, the sad story of Flickr (and CarPoint), why Justin Bieber has a higher Klout score than President Obama, and the future of market research. Phew…

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Fixing the Google+ Engagement Problem

Google has a real problem with Google+ engagement – especially with new users. Here are some ideas on how to address the situation.

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What is Google Plus? (really.)

Some slides on why I believe Google+ is important: Shared interest graph View more presentations from gideonro These were originally posted on Google+, where there is a pretty heavy amount of discussion about them. You’ll have no problem viewing them even if you don’t have an account there (yet).  ;-)  

Place-Based Networks: A New Kind of Social Network

Place-Based Networks are mobile social networks that help you connect with other people based on your shared interest in a place.

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Google Tiers Search into the Global, Social and Personal

By connecting Google+ to search, Google is tiering web search into three, very useful, layers: global search, social search and personal search.

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Why is Twitter So Mad at Google?

Twitter is mad at Google for connecting Google+ with search – and for commoditizing their service in the process. How this might not be such a bad thing.

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Place is a Tag: How Our Phones Should Work

Get ready for the geo-tag – and a revolution in the way you use your phone to search the places around you!

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Google+ Hints at a Social Media Marketing Revolution

Google+ pushes better engagement with “permission marketing” principles.

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