Klout helps companies better understand the influence of employees and customers, and this opens the firm more fully to the outside world. Despite its many problems, Klout not only symbolizes the growing importance of influence in marketing, but the increasingly permeable nature of the firm.
Read More »My TEDxRainier Talk on The Soulful Company
Watch the TEDxRainier talk on "The Soulful Company" -- a new generation of firms that won't just tap the soul, but feed it too.
Read More »Google+ Hints at a Social Media Marketing Revolution
Google+ pushes better engagement with "permission marketing" principles.
Read More »Software Will Replace You
Software-based businesses like Amazon and Netflix are rapidly displacing traditional businesses, but it goes much deeper than that. Software will soon replace much of what you do at work - and at lower cost and with better service. The question is - how far will we take this? Will software someday run our companies?
Read More »Cooperation is Never Perfect
Just as I suspected: cooperation isn’t all fluffy white bunnies.
Read More »The Biology of Organizational Intelligence – It’s People
People are what connects an organization to the world around it.
Read More »The Biology of Great Organizations
The boundary between what's inside and what's outside the firm is the future of organizational strategy.
Read More »Trust and Networks
Trust makes networks work.
Read More »The Divine Right of Capital – A Summary
To fix capitalism, it helps to first have a good diagnosis of the problems. Start here.
Read More »“Third-Order” Engagement
Customers and partners engaging other customers and partners.
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